STUDIO: Blizzard Entertainment | World of Warcraft
ROLE: Concept | Pattern Design | Trim Package
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This fully cut and sew button-up shirt was a fun take on the traditional Hawaiian shirt. The iconic Murloc of the World of Warcraft franchise was the centerpiece of this design. Inspired by Tiki art and the iconic Murloc, a custom pattern was created. Custom laser-etched wood buttons, sewn in labels and hang tags were created to nicely round out the package.

worldofwarcraft.com